RAMBLE WORLDWIDE
RAMBLE WORLDWIDE
RAMBLE WORLDWIDE
With Ramble Worldwide, branding was key. This project relied on a high attention
to detail, ensuring that every element strictly followed the brand guidelines. Quality
control was also an important metric, images had to be high quality, logo's crisp
and transitions smooth.
The client wanted a number of Instagram story templates that reflected their brand
and personality. The goal was to introduce the four holiday collections advertised
on their site; Classic, Adagio, Discover and Self-Guided. Then also create some
static story icons that would be used on their socials.
With Ramble Worldwide, branding was key.
This project relied on a high attention to detail,
ensuring that every element strictly followed the
brand guidelines. Quality control was also an
important metric, images had to be high quality,
logo's crisp and transitions smooth.
The client wanted a number of Instagram story
templates that reflected their brand and personality.
The goal was to introduce the four holiday
collections advertised on their site; Classic, Adagio,
Discover and Self-Guided. Then also create some
static story icons that would be used on their socials.
Overview
Overview
Role
Role
Editing & Design
Editing & Design
Tools
Tools
After Effects, Illustrator & Canva
After Effects, Illustrator & Canva
Deliverables
Deliverables
Insta story icons, story templates
Insta story icons, story templates
To ensure the highest quality, I began vectorising assets that could easily become
pixelated if re-adjusted. This ensured I could effectively animate in After Effects
without quality issues.
When all the vector assets were created I created logo transitions for each
collection with subtle bits of movement added to the images. This helps to
guide the viewers attention so they stay longer on the story.
To ensure the highest quality, I began vectorising assets that could easily become
pixelated if re-adjusted. This ensured I could effectively animate in After Effects
without quality issues.
When all the vector assets were created I created logo transitions for each
collection with subtle bits of movement added to the images. This helps to
guide the viewers attention so they stay longer on the story.
To ensure the highest quality, I began vectorising
assets that could easily become pixelated if
re-adjusted. This ensured I could effectively animate
in After Effects without quality issues.
When all the vector assets were created I created
logo transitions for each collection with subtle
bits of movement added to the images. This helps
to guide the viewers attention so they stay longer
on the story.
The collections were visually appealing and followed the clients strict
brand guidelines. Each story icon now directs the viewer to important
stories and further improves the quality of the brand on social channels.
The collections were visually appealing and followed
the clients strict brand guidelines. Each story icon
now directs the viewer to important stories and further
improves the quality of the brand on social channels.